Thank you for the great info, much appreciated! They can generate very positive results, as long as some factors are aligned: buyer persona; market niche; products; type of interactive content; the promise of the materials; design and usability. The platform is simple to use, simply choose the format, write (or add) your content or select content from their network, and share. Content Marketing Grader By Scoop.it. Interactive content tools come stacked with templates—most of which can be optimized and customized for your brand and audience. This piece of content was featured in the Content Marketing Institute’s newsletter and generated over 4,500 leads for Scoop.it. Interactive Content: Calculators and Tools Beyond quizzes, practical and useful content always does well. Here, you’ll find 15 software tools you can use to create interactive content to engage your consumers and build brand loyalty. Blame cogdog. You can basically create interactive, 3D maps with images and videos that will help you take your readers and visitors on a fun journey. 4 Tools to Create Interactive Content in Minutes. Thanks Stefan. How to re-engineer your business mindset and pave your way to success, Generate more leads and sales from your content. Visme. Why bother to create online interactive educational experiences? Embedding your content opens gateways of opportunities and audience reach that wouldn’t be possible through pasted content or visuals. Nice Information Lilach, Thanks for sharing. This site uses Akismet to reduce spam. During the awareness stage, making users aware that they have a problem is key. With ThingLink, you can actually embed content (like videos, text, and other images) inside another image. Guides are some of the most successful types of written content, as they provide lots of value to the reader. LinkedIn . Leadrev from SnapApp is a free interactive content tool that can help you generate more leads for your business. We use cookies to ensure that we give you the best experience on our website. I noticed that “Boombox is now Qzzr” so I guess they have bought Boombox or something. H5P: A Modern and Convenient Standard for Interactive Content Types. If your brand really wants to up the amount of interactive and engaging content you put out there, check out Votion for a really simple solution. With Guides.co, though, you can take things a bit further and create a more interactive, fun to read guide. Distance teaching tools like FlipHTML5 is required to write more interactive content for distance education. Hi there, many thanks for your comment:) I wasn’t familiar with Queezly, but I will definitely check it out! There are some great tools out there to help you create these types of videos, but YouTube allows for simple video interaction cardsthat can lead your viewer to subscribe to your channel or watch a related video or playli… Besides, I’d like to add online plagiarism checker to this list. One of the most popular types of interactive content today is a quiz. Event marketing becomes a multilevel process. Zaption is an interactive video tool designed to engage learners (of all types) by prompting them with clarifying questions throughout an educational video. Brackify is a tool that lets you create two types of brackets, one called complete, and another called round by round, which is set with specific start and end dates. Visual displays are generally seeing more clicks than just text on websites, so amplify that by creating your own interactive graphics using a tool like Infogr.Am. Some of the most popular types of interactive content are quizzes. Tag: interactive content Twine. 2017 is a busy year in content marketing. It is incredibly effective and uses several principles of psychology that influence human behavior like curiosity, FOMO, and the Near Miss Theory. Ion Interactive is one of the most complete tools for producing interactive content. H5P enables existing CMSs and LMSs to create richer content. Some of the most popular types of interactive content are quizzes. Your readers will then have to click to go to the next page and they also have the ability to leave comments, ask questions and interact with other users on the platform. Tips and strategies for generating sales, whatever your niche is! Learn how your comment data is processed. Votion offers interactive brackets, polls, and lists, as well as quizzes and this vs that matchups. Content may be imported and exported. Video content has been growing by leaps and bounds the last few years, so it makes sense to want to try to capture the attention of your customers with interactive video content. Allows you to take advantage of real-time data, present them in an active way, easily embed and download. Thanks for recommendations! It’s no longer only about promotion and selling tickets. As your consumers move closer to a purchase, you can continue to engage them with high-quality, interactive content. Pinterest. Some are dead simple web-based tools you can use to whip up a poll or quiz in seconds, while some are companies that will work with you to create stunning original content. You can run anything that’s be created on social media and mobile devices, and Votion integrates with a number of other platforms. Well, of course, only so long as you create good content and the subject makes them want to take part. And yes, it looks like Qzzr acquired Boombox, so will have to amend in future articles. If you don’t have time for crafting interactive content and you want to delegate that responsibility, you can rely on the ContentTools team. Whatever your mission, there are now free interactive tools to help you build engaging educational experiences for your constituency and donors. As I mentioned earlier, their content is designed to help you capture more leads; for example, you can add lead capture forms at the end of a quiz. Hi Vesa, thanks so much for your comment, glad you found the post useful:) Interactive content is a great way of diversifying your content and providing more value to your fans and readers. Learn how to create engagement and take advantage of users activity. The interactive content tools can generate several business opportunities for those who apply them in a well-planned and well-structured Content Marketing strategy. Content Marketing templates, strategies and tips, Sales tips, planning, business development & lead generation. Users can follow along with set pins that highlight a starting point on the map and can be given even more information in the form of video, images, gifs, and data along the way. Awareness content can create buzz around your company, get your company’s name out there and even make it memorable when it’s time for the user to make a purchase. Visme is mostly used for bigger projects that are created in schools and universities. This is exactly information i needed. It’s a platform where you can easily create interactive polls, surveys, personality tests, video quizzes. Once your customer clicks the product, they are brought directly to the storefront to buy it. Thanks Lilach! Make deliciously engaging. Thanks for a huge comprehensive list of tools! You can also check out Dot.vu. The Best Interactive Content Building Tools For Digital Marketing In 2020. Start bringing some of these into your marketing mix and there’s little doubt you’ll start seeing an increase in engagement. An authoring tool is a software program that enables you to easily create interactive lessons and quizzes. So, how do you jump on the interactive content bandwagon? For example, you can use it to create interactive videos and infographics, calculators, quizzes and contests and these are just some of the types of content available. You can create slides shows, insert media content like video, audio, and images. Free interactive content tools Leadrev from SnapApp. Qzzr, as the name suggests, is a tool for creating online quizzes, easily. Scoop.it worked with ContentTools to build a content marketing grader that gives readers a customized result depending on how they answer questions. Hi Svana, many thanks for your comment I wasn’t familiar with Dot.vu, will definitely check it out. LeadQuizzes is a quiz and survey creator catering to marketers and businesses. I was wondering if you tried Sumappz? Qzzr is a tool that makes great looking customizable quizzes incredibly easy. Infogr.am offers you over 30 types of charts, many templates and myriad of infograms created by other users. Thanks Whitney Love your suggestions – will definitely check out Unicheck, sounds awesome . Use it to turn your PDFs (whitepapers, e-books, presentations, etc.) Brackets are for more than just March Madness, and it’s one of the more fun ways to get your readers and potential customers really involved. Interactive content tools allow you to make your event remarkable. A SPLOT on the Web: DEU | Digital Learning Tools and Ideas. You can use it to create quizzes, contests, interactive maps, interactive calculators, infographics, and much more. The most beloved festivals, conferences, … So let’s get to know some of the most popular ones. We've been using Outgrow to create interactive content for a range of clients. LeadQuizzes is a tool that you can use to create and build quizzes to share with your audience on your website or via social. Being interactive with customers has never been easier and more important than it is today. Very useful. This directly gets your readers involved, since they have to click to move forward, and with the ability to comment on each page, you can find out exactly what they are loving. You will also be able to capture emails, or, if you want, can even add calls to action, in order to generate more leads for your business. You can publish your content to various channels, including websites, emails, mobiles and landing pages and they also provide extensive analytics for your interactive content. Interactive content does this very well because it differentiates you from your competition. H5P content is responsive and mobile friendly, which means that users will experience the same rich, interactive content on computers, smartphones and tablets alike. Their drag and drop builder is very easy to use and another useful thing is that you can integrate with all kinds of systems, such as Pardot, HubSpot and SalesForce in order to make the most out of your content and generate more leads. Also my fav tools in use are SnapApp, Guides.co. It too allows you to choose between predefined templates or a completely clean canvas, but what is interesting about it is that allows you to … Take everything from video to pdfs to images and text and make it far more engaging to your readers by bringing them on a “content journey.” RooJoom designed  their tool with the idea of creating the maximum amount of “stickyness” and it also even lets site visitors create their own content as well. These standout apps, platforms and interactive content encourages engagement from readers, viewers and listeners. I’d say it’s in the same space as Ceros/SnapApp, but easier to use: I’ve never heard of any of these, and often thought of trying to get my reders more involved. by Lilach Bullock March 25, 2020. save. The content builder is very easy to use, but extremely powerful. SnapApp allows you to make a variety of different types of content from calculators to surveys and even infographics. There you have it, 15 tools to create interactive content. Users love taking and sharing quizzes. The next candidate on our list is Maglr, another excellent piece of software when it comes to designing interactive content. Read the full article at MarketingProfs. Great article. Great list Lilach! Your e-mail address will not be published. Think of Guides.co as a SlideShare for interactive guides of sorts. It’s very easy to use and create interactive content and you can add it to your website in order to improve engagement and even make more conversions. To create such interactive eLearning content, instructional designers use rapid content Authoring Tools. hello lilach i am a big fan of your article writing skills, this was really useful! This means, there’s a big need for more diversified and engaging content – and one way to achieve that, is through interactive content. This free website tool from marketing software HubSpot grades sites based on factors like performance, mobile readiness, SEO, and security. It’s those brands that have embraced interactive content who have seen more engagement from their consumers, and that engagement often leads to more sales. Here are a few of my favorite tools for creating interactive content. The colors are rich and … The future of content has slowly been pointing more and more towards interactive content. https://www.zembula.com/wp-content/uploads/2017/08/zmbl-logo-wordmark.png, https://www.zembula.com/wp-content/uploads/2017/09/Blog_Header_New-Colors_Tools-13.jpg. ContentTools is a platform that was specifically designed to “help companies generate leads and engage customers through the use of interactive content.” They employ a number of different features for brands to use like a content grader, business assessments, quizzes, and even micro-sites that help collect valuable data. Interactive experiences designed for engagement. Your e-mail address will not be published. Qzzr can be both embedded on your own website and easily shared on social media like Facebook, which can help really drive traffic through social channels. Here are five excellent tools you can use to create interactive content and capture leads. We’ve also created a countdown timer that’s sure to be a FOMO crowd-pleaser! This means when your customers are enticed to click on more content within the image, they are brought even more targeted and engaging content. Consumers today are looking for more personalized and memorable experiences. All the tools you need to run a successful business online and improve your ROI, 10 best tools to create interactive content, The top 10 interactive content tools @snap_app via @lilachbullock, The top 10 interactive content tools @qzzr_ via @lilachbullock, The top 10 interactive content tools @mapmeapp via @lilachbullock, The top 10 interactive content tools @apestermag via @lilachbullock, The top 10 interactive content tools @ioninteractive via @lilachbullock, The top 10 interactive content tools @contenttoolsco via @lilachbullock, The top 10 interactive content tools @playbuzz via @lilachbullock, The top 10 interactive content tools @calculoidapp via @lilachbullock, The top 10 interactive content tools @leadquizzes via @lilachbullock. Svana, many templates and myriad of infograms created by other users colors are rich and … Marketing. Wouldn ’ t familiar with your mission, there are now free interactive tools your consumers move to! 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