His best advice comes at the end — either when Pratt recommends how to convince your spouse you didn’t miss their birthday or how to really make it in Hollywood. Any drink that ends in "balls" or "nuts" is best left behind. Still, this bad publicity could end up burning them. Whisky refers to distilled spirits from Scotland, Canada, and Japan. Sales of the 66-proof drink, which contains less alcohol than actual whiskey, zoomed past Jameson Irish whiskey and and Patrón tequila last year, topping $61 million, according to Bloomberg Businessweek . Whiskey only matures in the cask when it has contact to the oak wood. If the whiskey was mishandled, perhaps left with pourer on, or the bottle leaks, you might see some noticeable changes in it. After opening, physical and chemical changes can happen with exposure to air, humidity, light, etc. Fireball was created in Canada in the mid-1980s, supposedly during the coldest winter the country had ever seen, and launched in the US in 2001. All I know is that I took ONE SIP of said errant whiskey and my side began to hurt. In theory, almost forever. But given the meteoric rise of Fireball Cinnamon Whisky, which has grown from $1.9 million in sales in 2011 to $863.5 million in 2014, it’s hard not to be a little curious about the stuff — what dragon’s lair it came from, say, or why people love it so much. 4. Once upon a time in sunny San Diego California, a woman named Maria was invited on a Fireball Crawl. Rosa graduated with a master degree in Food Safety from Wageningen University and Research, The Netherlands. I was in a lot of pain. The rationale behind the upright position is that it helps keep the cork nice and dry. Actually, yes. If the taste still meets your standard, that’s good. Whiskey corks are designed for multiple uses, whereas wine corks are disposable. Although you’ve heard that hard liquor lasts for years, it’s still important to check one more time before pouring it into the glass. Well, that depends on how much you love the stuff. Whiskey has been aged in wooden barrels (or casks) for a few years. If you are a collector, then you must have a liquor cabinet. McGillicuddy’s Fireball Cinnamon Whisky" As Businessweek explained in its essential Fireball history, the booze started… Big Beer Is Huddling Up for the Super Bowl, But Has the Clock Run Out? So does this mean you should stop drinking Fireball? I would definitely buy it again. If whiskey tastes metallic, sour, or tastes off in any way, discard it. But in practice, a bottle of whiskey doesn’t last forever (if only!). It must have been there long enough to collect dust. Being the adventure-seeker she is, of course she had a great time and has been a Fireball fan ever since! In honor of the shot that keeps on giving, whether we want it to or not, here are 10 things you should know about Fireball. Louis drank #6 for the win, then shifted. Whiskey doesn’t get better in your home storage. When everything seems reasonable, take a small sip to determine if it’s still worth keeping. Fireball: the cinnamon whisky that reportedly “Tastes like heaven. Some experts suggest drinking whiskey within 6 months to 2 years after a bottle is unscrewed. My point is that Fireball is an introductory to a whiskey category that has much more to offer. No, with 40% alcohol content, whiskey freezes at -10ºF (or -23ºC), a point which most home freezers won’t reach. This hard liquor is regulated in each country. The only way an alcohol above 30% will actually expire is if the other 70% in the bottle is pure sugar water. 5. Three different European countries recalled Fireball when they received a shipment… At the end of an interview with GQ, Pratt is asked to give some free acting lessons, which he does, while blitzed on Fireball. Is your 2 year old Scotch still going to taste any good? It doesn’t go bad in a typical sense of food spoilage, but it can suffer from flavor loss if not properly stored. If you use a pourer, make sure to take it off before putting the bottle back to storage. Although whiskey is shelf-stable, it doesn’t mean you can carelessly put it anywhere in the house. Exposure to heat doesn’t compromise the safety aspects but may degrade the flavor of the whiskey. The quality will degrade much faster with improper storage. An Illustrated Guide to Nerello Mascalese, Forget Canned Cocktails, the 'Togroni' Is the RTD of 2021, Barry Allen (a.k.a. While whiskey refers to varieties from Ireland and the United States. Fireball is not the original name. Fireball replaced its European bottles immediately and has not recalled any products in the U.S. Also, you’ve probably been consuming propylene glycol for a while now; it’s used in everything from cosmetics to e-cigs to, God help us, delicious ice cream. To keep it simple, in this article, we use whiskey from this point on. It requires a cool, dry, dark place, away from heat or lights. If you’re drinking like the rest of the country, most of what you learn about Fireball is forgotten by morning. Then, read on! In fact, it does neither of those things. Unless whiskey is poorly handled, the alcohol content evaporates and leaves a little enough to let microbes survive. Your pantry, cellar, cupboard, or liquor cabinet is a popular option. Perfect to drink for shot games with friends or alone. Fireball Cinnamon Whisky is a mixture of Canadian whisky, cinnamon flavoring and sweeteners that is produced by the Sazerac Company.As of 2018, Fireball is among the top selling whisky brands in the United States. This way, you can reduce contact with air and prevent evaporation from taking place. Part of the delay in popularity might have to do with the fact that it was stuck in Canada until 2001 with the less-than-sexy name “Dr. photograph themselves with Fireball everywhere from Nicaraguan hot tubs to (poorly planned?) Maybe the brand ambassadors all had dreamy eyes; either way, America fell head over heels. Fireball even scored tickets to Coachella. The dragon features heavily in Fireball swag, but there’s also dragon-specific slang. (*). Trust your nose. When Fireball was first thrust upon the drinking world, it was known … Well, folks, it’s safe to say that this rumor is false. We Asked 15 Brewers: What Are You Drinking in Dry January? Transfer into a smaller container. Similar to other liquors, whiskey also prefers to stand upright rather than on its side. Distilled sprits won’t spoil or make you sick like milk, and they won’t turn to vinegar like beer and wine. Of course, you can keep it chilled before serving if you prefer. It’s our go to whiskey for game night at my house. Like if you were making toast, but to get drunk with. For long term storage, keep unopened bottles in an upright position. If the bottle is sealed with a cork, keeping it on the side for the long term may cause the cork to disintegrate and leak the bottle. During this aging period, whiskey develops the golden color and flavor from the woods. Burns like hell. Never leave a pourer on. More accurately, there’s an app for the official Fireball drinking game, “Dragons, Dice & Dares.” Unfortunately there are very few dragon-related challenges in the game. You can get everything from a Fireball snowboard or iPhone case to a six … 3. A whiskey that was aged for 12 years in a cask then placed into a bottle, remains a 12 year old whiskey — regardless of how many years later you open it. As I mentioned already a few times, whiskey doesn’t really go bad. After opening, always seal the bottle tightly. "Good gawd, this is tasty, but give me some real whiskey. 10 Things You Should Know About Fireball Whisky | VinePair, https://vinepair.com/articles/fireball-cinnamon-whisky-guide/, wbs_cat Spirit, wbs_type Whiskey, wbs_brand Fireball, cinnamon, whiskey, Big Beer Is Huddling Up for the Super Bowl, But Has the Clock Run Out? If you’re left with a little amount in the bottle, consider transferring it into a smaller bottle or flask. That being said, you don’t need to wait for years to enjoy it. The official brand name of said errant bottle of whiskey escapes me. There’s also a solid chance the stuff was invented when someone dropped some Mike and Ike Hot Tamales into moonshine and just went for it. Our personal favorite might be the company’s own “Firebagel” recipe, which definitely wins points for ease of execution and also being totally unnecessary. These changes are not necessarily harmful, but the flavor and taste can be affected. Some things might taste a little off after a year or two opened in the sunlight, but alcohol is by and large a preservative. The company says the ingredient in question (propylene glycol or PG) is FDA-approved, used in lots of food and beverages Americans consume all the time and that Fireball is … For instance, drinking Fireball is called “slayin’,” as in, “Cancel your plans for tomorrow, Derek, ‘cause we’re slayin’ tonight.”. That’s a different story. Whiskey has an undeniably long shelf life. With proper storage, whiskey is likely safe to drink for years to come. Be mashed, distilled, and aged in Canada. If you will store it properly, it will be fine for many many years. Whiskey is defined as a spirit “bottled at not less than 40% alcohol by volume (80 proof).” Clocking in at a lower 33 percent ABV, or 66 proof, Fireball is more of a flavored whiskey, or, to be super technical, a “specialty” distilled spirit — albeit one trying to up its bad-ass quotient with the name Fireball and a sick dragon logo. Even after opening the bottle it still can be stored for a long time and will remain safe to drink. Fireball’s been around since 1984, but America only fell in love with it in the late 2000s. For the Fireball, the fourth shot was still good, but after the fifth I was listening to Hemingway. Store whiskey similarly to how you store other liquors like vodka or rum. Traditionally, of course, the majority of us are drinking Fireball out of a Solo cup in our broheme’s crowded kitchen or, if it’s been a really long week, just knockin’ it back in the tub. Same goes for the eye-roll–inducing fragile masculinity of the"Man-mosa. Enough to make me consider calling 911. The real shelf life of your whiskey depends on the storage conditions. But if you do happen to find yourself saddled with a bottle, at least you can mix it in a cocktail! Fireball is like the girl in the movie who wears glasses, takes off glasses, quits marching band, gets a makeover from a sassy friend, and begins a whirlwind romance with the Prom King, which in real life would likely lead to unplanned pregnancy and a bitter divorce. Tastes like heaven. It’s unclear whether this video of dinosaur-whisperer Chris Pratt was blatant product placement, the result of a genuine love of Fireball, or both, but it’s a video worth watching. Some of the most popular types are Tennessee whiskey, bourbon, scotch, and Irish whiskey. And that’s fair. Whiskey (or whisky) is a generic term. According to the brand website, “Fireball is 100% safe to drink. Beyond this time frame, whiskey is likely safe to drink with declining quality. Fireball does not contain any antifreeze at all and the suggestion is ridiculous.” Drink up, but please drink responsibly. So of course, niggas that we were/are, EVERYBODY decides to shoot this shit. But, you may expect a slight change in the flavor. So, you’re cleaning out your cupboard and find a half-full bottle of whiskey. Convinces you to put toilet paper on your head. Sazerac insists Fireball Whisky is perfectly safe to drink. In this article, we break down the most useful information on whiskey’s shelf life, storage, and signs of going bad. Another massive component of the brand’s resurgence is its embrace of social media, with almost 80K-strong Instagram followers and hashtag campaigns like #FireballAroundtheWorld, where Fiery ‘Ballers (how can this not be their nickname?) Rumors have flown around that antifreeze is an ingredient in Fireball. McGillicudy’s Fireball Whisky.” But Sazerac bought it, gave it aforementioned makeover montage, and — most impressively — took to the streets to market the stuff face-to-face. (*). I made bad decisions. If you’ve been in the same situation, you’re not alone. Distilled spirits, like whiskey, benefit a miraculously long life from the high amount of alcohol content. In Fireball, the ingredient is used to massage in that cinnamon flavor, to cut the strong sensation of whiskey as it plunges down your throat and makes you a good dancer. Whiskey is stored upright. When and why you should buy Fireball is debatable. Cinnamon Natalie Rodriguez. One thing is clear: It’s all wisdom fueled by the ‘Ball. If you have a half-full bottle (or even less) sitting in your liquor cabinet for years, it may not taste as great as a new bottle. Is Fireball Whisky Safe to Drink? Does whiskey go bad? Source: The Chuck Cowdery Blog September 21, 2015 Does whiskey ever 'go bad'? Store vertically. Not every Fireball branding experiment worked. Whiskey is high in alcohol, which doesn’t support microbial growth that causes food poisoning. But don’t worry, party animals, both the FDA and CDC have deemed propylene glycol safe at low levels of consumption (per the FDA, “about 50 grams per kilogram” in food). Initially, that can be a good thing. Always seal the bottle tightly after serving. An orange peel and sugar cube won’t stand up to Fireball’s full-throttle cinnamon flavor. Before we go further, let’s clear up one trivial thing on the different spelling between whiskey and whisky. The bottles must be stored upright, since the cork doesn't close as tightly as a wine cork. You're most certainly not sipping a nice, all natural single malt scotch. All Fireball formulas are absolutely safe to drink and the use of PG in Fireball creates no health risks whatsoever. Whiskey or whisky is a high-proof liquor that has a fantastic shelf life. I also like the standard whiskey brands like everyone else. I think Chuck Cowdery who writes a great blog about whiskey answers this question well: Can Whiskey 'Go Bad'? Its foundation is Canadian whisky, and the taste otherwise resembles the candy with a similar name, Ferrara Candy Company's "Atomic Fireball" candy. Apparently booze alone wouldn’t suffice (it also doesn’t really warm you up), so our mystery bartender added cinnamon and sugar. Otherwise known as propylene glycol, otherwise known as … Coming in at a measly 33 percent ABV (66 proof), Fireball Whisky clearly fails the 40% ABV rule. Although the chance is tiny, if you find old whiskey that smells, tastes, or looks off, better discard it. Mother Nature put millions of years of work into it. Of course there are the trillion different Fireball shots recipes, but the food is where it gets really interesting. Insofar as “Fireball” mythology exists, at least one origin story points to a Canadian bartender trying to warm up on one of those classically unforgiving-yet-sexy Canadian nights. That means a bottle of whiskey can safely stand at room temperature at all times. Same thing if it has developed an odd or funny smell. Hence, better safe than sorry if you’re in doubt. Alcoholic beverages have a different range of shelf life. 1. If whiskey smells foul, tastes strange, or some impurities get into the bottle, it’s better to throw it out. Both are similar alcoholic beverages prepared from the distillation of fermented grains with an average alcohol content of 40% ABV or 80 proof. Fireball has the worst recipe ideas with even worse names. You’re not quite sure if this liquor is still okay to drink. As with many of the best Fireball stories, the details can't go beyond the bar, but the night will go down in … Not a bad reaction compared to shots (vodka, tequila, whiskey) people usually cringe at taking. When it comes to storage, it’s pretty much similar to how you store other liquors, such as rum, tequila, or vodka. Next to that, a cupboard, pantry, or a cellar is usually an ideal spot too. Fireball Cinnamon Whisky Essential Facts . Pick a cool, dry, dark place, out of heat and light. Check these tips to make sure your whiskey still tastes as great until the last drop. Fireball is a boundary-pushing whisky that requires an equally boundary-pushing Old Fashioned recipe. Sounds like something you’re looking for? Clearly you aren't a bad person. One reason that people don't like Fireball seems to often be that they simply don't like cinnamon. There is no recall in North America. Fireball, a syrupy liqueur that tastes like Red Hots candy or Wrigley’s Big Red chewing gum, skyrocketed in popularity in recent years. Please note that chances … This is normal, and the cloudiness will disappear when brought back to room temperature. With whiskey’s high alcohol content, it can easily destroy the cork and pass undesirable flavors into the mix. But life happens, so if the bottle is leaky, the cork heavily damaged or moldy, just discard the alcohol. Otherwise known as propylene glycol, otherwise known as part of the mixture used to de-ice airplanes. Instead you’ll see your classic disrobing challenges, forced confession of embarrassing personal history, and, of course, toilet paper-related dares. While it doesn’t necessarily affect the whiskey (as long as unopened), the label may get moldy. 1) There was a fireball whisky recall in some countries — In 2014, Finland, Sweden, and Norway) announced a recall of Fireball whisky after discovering it contains high amounts of propylene glycol, which is a less toxic type of antifreeze. Does whiskey go bad in the freezer? How long can you actually keep whiskey for? Fireball is a lot older than you think. Take all the classiness of Fireball and add all the classiness of box wine and you have the failed 2016 experiment known as the “Firebox,” which, again, somehow didn’t succeed, despite being so damn classy. Fireball was recalled due to concerns it contained an ingredient used in anti-freeze. (Adult language is used.) Fireball was introduced in the mid-1980s in Canada as Dr. McGillicuddy’s Fireball Cinnamon Whisky, and it was part of Seagram’s line of flavored schnapps, which were briefly in vogue. Cheap: A liter of Fireball Cinnamon Whiskey is about $24, around $2-$3 less than Jagermeister. I understand and appreciate your view; I too enjoy Fireball from time to time as well. Substantially. This was a family of products with a gaudy mythology. Recently, she started a consulting agency to facilitate the improvement of food safety, quality, and sustainability. © 2014 - 2020 VinePair Inc. — Made In NYC, Next Round Live: What's Happening in the Drinks Industry Now, a drink made for thoughtful fireside sipping, This Glass Is The Best Way To Keep Your Bourbon Cool, Fireball even scored tickets to Coachella. If the container is left open, the air gets inside, speeds up oxidation, and alters the taste. With proper storage, it won’t spoil like fresh produce does, thanks to the high alcohol content. #SpoonTip: Fireball whisky is spelled without the "e" in whisky because the company claims its roots originate in Canada, where that is the spelling. Refrigeration is not required. snowy mountain excursions. Mr. TeaKO) on His Viral Video, Politics, and Whether He’ll Still Drink Twisted Tea. The aging process stops once the liquid is bottled. When kept in cold temperatures, whiskey turns a little cloudy. Experts recommend storing wine bottles on their side, but with whiskey, it is best to keep the contents away from the cork stopper. So, better give it a thorough check before serving. It isn’t really a drink made for thoughtful fireside sipping. If it smells like it's gone bad, it probably has. Anti-freeze or no, people are still happily incorporating Fireball into a wide, weird variety of recipes ranging from marshmallows to meatballs. Contrary to popular belief, booze does go bad, so you don't have forever to finish off that bottle of sherry you inexplicably have stashed away in the back of your bar cart. No, with 40% alcohol content, whiskey freezes at -10ºF (or -23ºC), a point which most home freezers won’t … Additionally, the additives it contains mean it fails to “Possess the aroma, taste, and character generally attributed to Canadian whisky”. Gif courtesy of blogs.disney.com. After opening, whiskey may suffer from flavor loss due to continuous evaporation and oxidation that take place slowly over time. There’s one more thing worth knowing – it’s extremely unlikely that it will actually go bad. Fireball is a great cinnamon whiskey. If you’ve ever wondered if whiskey can go bad, the answer is affirmative – whiskey can go bad. 2. So, no, that's not a typo. Heat and lights are detrimental to whiskey’s quality. In 2014 Fireball was recalled in European countries because propylene glycol levels were deemed too high for those markets. The alcohol content preserves the liquid which makes it shelf-stable. Two successful aspects of Sazerac’s Fireball makeover: rebranding with that edgy dragon logo, and hyping it via aggressive merchandising (hot sauce, thongs, T-shirts with slogans that appear to be some kind of half-assed legal defense.) Myself included. Avoid a humid place. How quickly should you try to drink your whisky? Whiskey is different to wine, in that it does not age while in the bottle. But, keep in mind that it may have suffered from flavor loss. Once a whiskey is opened, exposure to light, air, and temperature fluctuations start to change its flavor. I’m a repeat customer. Burns like hell.”. Also: It’s CANADIAN. The whiskey will not improve or deteriorate while in the bottle as long as it is kept in ideal conditions. Unopened whiskey keeps for years to come if stored properly. 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